With graduation coming up, I kept asking myself what would be the most beneficial workshop I could attend. After having some trouble with putting together my resume package for PR practicum, I figured that my best bet would be to attend the Cover Letter and Resume Workshop that Career Services put on.

Here are a few things I learned…..

We all know that your resume is by far one of the most important tools to have when applying for jobs. Making a winning resume will not only help you land your dream job, but it will make the process a whole lot easier. Before starting, you need to make sure that you have a list of all the things you have accomplished in the past, whether it be school, job or extracurricular activities. You can narrow your list down later but having things to choose from makes it easier to weed out the unimportant things. When you find a job wanted ad, you can then tailor your resume with certain accomplishments that fit the need of the employer. Things such as computer skills, internship experience or experience in the field that you are applying for are all things that will help you in the job hunt.

We also learned that your resume CAN be more than one page long. I am not sure if this is right or wrong since all we have ever been taught is to keep it at one page right out of college. I can see both sides to the arguement, you don’t want to limit yourself to one page but you also don’t want to seem overly confident and or that you “deserve” to have a multiple page resume. I will leave this one up to each individual…

Now on to what we learned about cover letters. A cover letter is the first thing that any prospective employer is going to read. This means that you want to give them something that sparks their interest. You don’t want to use only “I” statements though, the last thing you want is for the employer to think, “This person only cares about their needs”. You want the employer to think, “Wow! This person would be a great asset to our team!”.

Just like in the resume you are going to want to tailor your cover letter to fit the needs of the job you are applying for. Sparking the employers interest is the most crucial matter when it comes to cover letters. You want them to WANT to read your resume. Also, make sure that your phone number, email and other contact information is all right on the cover letter and resume. The last thing you want is your future employer not being able to get in touch with you to tell you that you got the job. It may sound like a simple mistake but you would be suprised on how many people make that mistake.

Overall, this workshop was EXTREMELY helpful. I learned a lot of things I had never even heard of before. It was a great workshop and I would recommend it to anyone who is getting ready to venture out into the work force.

Advertisements

I am lucky enough to have a PR professional that is very close to me. In fact it is my mom Wendy Kupcewicz. My mom works for InfoMart, a company that sells background checks, drug tests etc to other large companies such as FedEx and Nissan.  She graduated from Bowling Green University in Ohio in 1977. She is a sales representative and does PR work helping to market and sell InfoMarts products.I conducted this interview face to face

  • Whats a typical week like for you?

There really is no “typical” week but usually i’ll get to work around 8am, I begin by going through contact lists of companies I plan on calling  to discuss our products with them. I will also make power point presentations that we use in meetings when companies come in. About once a month I help plan conventions that we have to market our products. The list could go on forever, lets just say there is never really a dull moment.

  • Tell me about a project you worked on that you were especially proud of?

Well up until recently I have been talking with Duke University about switching over and using our company and our products.  Big accounts like these usually take about 6 months to go through and although they are still on the fence about it, things are looking good. If we get this account, it not only will be big for our company but it will be my first huge account since I began working here almost 2 years ago.

  • What do you wish you would have known before starting your career in PR?

Honestly, I wish I would have known just how important writing skills are in this field. I cannot stress enough that you HAVE to be a good writer to excel in PR. No employer wants somebody who can’t do something as simple as writing up a good press release etc.

  • How important is writing in your career?

VERY. I am constantly writing up proposals or press releases for our companies conventions. Without writing ability PR really is almost impossible.

  • What 3 tips would you offer someone just starting out in PR?

I could think of endless things but the 3 most important would be first make sure you intern somewhere that is going to really put you out there to work. Experience is key when companies look at resumes, the more internships the better. Secondly I would do research. Make sure you know a sufficient amount of information about the companies that you are interviewing with. Lastly, be out there! Dont be afraid to call back after an interview. Initiative is what employers want. They want someone who is ready to work and is happy to be a part of their team.

  • What do you do to keep current in the PR Industry?

Well up until recently I was technologically illiterate. I had no idea how to blog or put myself out there on the web. I will definitetly say I had to change all of that. Keeping up with PR is nearly impossible if you’re not out on the web. I am constantly googling etc just to keep up on day to day changes.

*After this interview, I feel exactly the same way about working in PR as I always have. I couldnt be more ready to be out there in the field working. Having a PR professional right in my own home has allowed me to see first hand what its like and I think that has allowed me to really learn about the industry.


So I am sure that everyone is has either already done their internship or is starting the search for one. There are several words of advice I can give you when searching for your dream internship. Look below and follow along and I promise that if you follow this advice you will at least be on your way to finding the perfect internship for you.

–With summer on its way, students interested in participating in an internship should begin their search now. This year it will likely be even more difficult to find a program due to the fact that everyone is trying to ad something to their resumes since the job market isn’t at it’s best. This means that students may have to put more effort that usual into securing a slot in an internship program.

–You should start by contacting the career department at your campus in order to find out if any companies have sent out information about their programs. The businesses that do this are actively recruiting interns and often have more than one slot available. Other places to look for leads include advisors, other professors, parents and friends parents etc.

–After discovering your possibilities, it is a good idea to begin researching the companies you may be applying to. This will give you a good idea about the office place culture of each place and what may be expected of you. This will help you make a more informed decision about which companies to apply to.

–Once you’ve done this, you should select somewhere between three to five possibilities. This will help to increase your chances of being selected for a program.

–Far and away the best way to get a job is through contacts that you know: through relatives, through a grad student who works there (and may come back to recruit), through your advisor etc. Don’t feel bad about this: there are so many applications that even good ones get buried without a boost from someone that the company already knows and trusts who can vouch for you.

Here are 5 small pieces of advice for you:

1. Know what you’re getting into and speak up from the start

2. Be proactive

3. Do your homework

4. It’s the little things that count

5. Network, network, network

**** I also asked around from some friends who had advice from completing prior internships. GSU student, Allison Cobb says that in order to make sure you get an internship that is going to best suit your needs and in the alotted time that you need it, you MUST plan in advance and have at least 4 or 5 back up plans if your dream internship does not work out. Former Auburn University student Lisa Sundberg explains that you must be willing to take a non paid internship, the larger, more well known companies know that their intern ship spots are very competitive and for that reason, know that they will not have to pay the right person. She also said that in today’s economy it is hard to find an employer who is going to pay an intern anything more than minimum wage if that.

*Overall you should make sure that you are looking for an internship that is going to best fit your personality, type of future employment you like, where you want to potentially live etc etc. If you do these above things then the likelihood of finding an internship that best suits you is very huge. Happy searching!

SOURCE 1

SOURCE 2

SOURCE 3

There is a notes page underneath the slide show if you view it from slideshare!

So now that many of us may be out in the real world looking for a job, you may be asking yourself , “WHAT DO I WEAR?!”. Many of us are just getting out of college and there most of us wore sweats and a t-shirt to class. Obviously this type of attire is unacceptable for an interview. Here are some tips that may help you to figure out that “perfect” interview outfit.

  • Choose your attire the day before your interview.
  • You want to make sure that your clothes do not have any wrinkles or stains on them.
  • Pick an outfit that best suits the type of job you are applying for. If you are going to work in an office setting, you should dress conservatively.
  • A nice dark suit is good for men. Soft earth tones are best for women.
  •  Try to avoid mini skirts and shirts that show too much skin.
  • Even in the hotter seasons, you should not wear sandals or gym shoes to an interview. It sends an unprofessional message.
  • The same goes for hats and other accessories

 

Here are some tips for college graduates for entry level positions:

  • Conservative two-piece business suit (solid dark blue or grey is best)
  • Conservative long-sleeved shirt/blouse (white is best, pastel is next best)
  • Clean, polished conservative shoes
  • Well-groomed hairstyle
  • Clean, trimmed fingernails
  • Minimal cologne or perfume
  • Empty pockets–no bulges or tinkling coins
  • No gum, candy or cigarettes
  • Light briefcase or portfolio case
  • No visible body piercing (nose rings, eyebrow rings, etc.)
  •  

    What NOT to wear to an interview:

    • Flip-flops or sneakers.
    • Underwear (bras, bra straps, briefs, boxers, etc.) that is visible. Don’t wear any underwear that shows – even if your bra straps match your top.
    • Shorts.
    • Jeans.
    • Skirts that are too short.
    • Pants that are too low-rise or too tight.
    • Blouses that are too low-cut or too short – don’t show your cleavage or your belly.
    • More on underwear and low-rise pants – make sure the top of your thong, if you wear one, doesn’t show above your pants.

    If you are still not sure how to dress for the interview, call them and ask!  This is one time when you do not want to call the Hiring Manager instead, ask to be put through to Human Resources.

    Dressing the part for an interview is much more important than one may think. When you are meeting a future employer for the first time you want to make sure that you leave a lasting impression. As ridiculous as it may sound, the way you dressed in the interview may be the final deciding factor on whether or not you will get hired. Taking the time to make yourself look presentable is not only going to make you appear more prepared, it will ultimately MAKE YOU MORE PREPARED. You will feel much more confident if you take the time to make sure that what you are wearing is professional.

    Source 1

    Source 2

    Source 3

    SOCIAL MEDIA…. we hear about it,we see it and we experience it everyday. But do we really know how it effects us when we are out in the community looking for a job? There are many benefits and pitfalls of social media and to know them is very important so that you can be sure that you are being “socially smart”.

    BENEFITS:

    • Candidate quality — those who frequently use social networks may be more desirable to employers. Employers like to be able to see future employees past work and in a field like PR, social networking is CRUCIAL.
    • Higher offer acceptance rates — using social networks to attract and communicate with employers may result inmore job offers because of your availability to them.
    • Rate of response —Using social networks to communicate may result in higher response rates and/or in more immediate responses when you send messages to prospects and candidates because the internet is right there in front of employers, well, ALL THE TIME.
    • Competitive advantage — using social networks may provide you with a competitive advantage over other competitors because employers are able to see you before they are able to see someone else face to face.

    This website gives jobseekers a list of “Social Media” To Do’s, it is an AWESOME site and I recommend it to anyone looking for a job or is about to be looking for one!

    PITFALLS:

    • Some employees are posting pictures and other things that their employers are finding and are not happy about. Some employess are even getting fired for these social media mistakes.
    • Some employees are being too open about how they feel about their jobs or are announcing getting hired by another company before they quit their current job. These things are giving social media sites a bad rep and are damaging employees reputations.
    • I found this list of 10 tweets that are most likely to get you fired and I thought it was hilarious!

    1. “hate my job!! i want to tell my bosses how dumb they are and how meaningless this job is, then quit, and be happy!”

    2. “So my job was to test all the food at the new resturant, can I just say, ughew. I’m going to taco bell then twistee treat.”

    3. “Workin… This job sucks worse then the economy!”

    4. “I’m going to work! Walmart! Must find better job! I hate it when chicks there have a deeper voice than me and refer to me as foo!”

    5. “Also I’m really bummed that I’m working today, i asked off so i could study but my boss is a ******* **** ***** ***** who can’t read.”

    6. “Coworker smuggled out a chair for me. Currently being paid to SIT around and listen to John Barrowman on my iPod. I don’t hate my job today!”

    7. “having sex dreams of people you work with makes for an awkward day.”

    8. “smoking weed at work is so [EDITED] great :)”

    9. “It’s bad when you overhear the n00b programmer say “I used to work at McDonalds with him” and you wonder if he is talking about the CEO…”

    10. “Huh, with my boss on twitter, maaaybe I should take down that sexy picture of her… but her reaction will be priceless!”

    Overall, I find that there are many more benefits than there are pitfalls when it comes to social media and the ways that jobseeker can use it to their advantage. The most important thing to be aware of is making sure that the information you are putting out into the world wide web are things that you would not be embarrassed about if your parents, grandparents and most importantly your EMPLOYER saw.

    Other source

    This Friday, Feb 12, dk Art Gallery located in Marietta, GA will be having a Valentines Day Art Show.  I will be posting how it went later this weekend!

    The show will be themed, “Romance of the Figure” with Wine, food and the musical stylings of the Bill VanDyke Ensemble. Work featured will be by Kris Meadows, Ron Thompson and Jeff Lange.

    For more information visit their website!